What are QR codes?

What are these codes popping up everywhere from billboards
to food packages? QR stands for quick response. These codes are similar to the
barcodes that are on product packaging at your local retailer. QR codes are
able to hold more data than regular bar codes.

QR codes have actually been around for quite a while. They
were first invented by a branch of Toyota in Japan to track cars in the
manufacturing process

How does one use a QR
Code?

You can only use a QR code if you have a smartphone. It does
not matter if it is a Droid or IPhone.

1.      
Download a QR code reader application

 

For IPhone you can try for Free: QR Reader
for iPhone, ShopSavvy, RedLaser Barcode  

For Droid: Zxing, QR Droid, Scan

 

2.      
The app will use your phone’s camera to take a
picture of the code. It will ‘read’ the code and take you to a picture or a
website.

How can small
businesses use QR codes?

Small businesses don’t need to go out and hire an expensive
marketing company to create a QR code. You can create one for FREE simply with
Google here.

• ·        
  You can use it on your business cards, posters, and
  banners as a quick way to access your website.
• ·        
  Use it to distribute a coupon or special
  discount                        
• ·        
  Use it for loyalty programs